New Jersey’s premiere auction company

Driving Value for Customers and Our Community

A New Jersey based family-run business with expertise in selling diverse assets for maximum value. We’re committed to our community, delivering personalized auction experiences and tailored strategies for selling your objects at their highest price.

Our Upcoming Auctions

Our Upcoming Auctions

Our Upcoming Auctions

The A.P. Natoli personal touch is evident in every aspect of the auction process, from the initial consultation to the final sale.

The A.P. Natoli personal touch is evident in every aspect of the auction process, from the initial consultation to the final sale.

The A.P. Natoli personal touch is evident in every aspect of the auction process, from the initial consultation to the final sale.

CONSTRUCTION & JOBSITE EQUIPMENT,  HEAVY MACHINERY, TRUCKS - Hero
CONSTRUCTION & JOBSITE EQUIPMENT,  HEAVY MACHINERY, TRUCKS - Hero

Bidding opens

Bidding opens

11/21/24

11/21/24

– 9:00 AM

– 9:00 AM

Bidding closes

Bidding closes

11/27/24

11/27/24

– 1:00 PM

– 1:00 PM

Auction Style

Auction Style

Timed Online

Timed Online

Location

Location

Cliffwood, NJ 07721

Cliffwood, NJ 07721

Contents of Marina - Hero
Contents of Marina - Hero

Bidding opens

Bidding opens

11/28/24

11/28/24

– 9:00 AM

– 9:00 AM

Bidding closes

Bidding closes

12/4/24

12/4/24

– 1:00 PM

– 1:00 PM

Auction Style

Auction Style

Timed Online

Timed Online

Location

Location

Highlands, NJ 07732

Highlands, NJ 07732

MAJOR LANDSCAPE & MASON SUPPLY COMPANY - HERO
MAJOR LANDSCAPE & MASON SUPPLY COMPANY - HERO

Bidding opens

Bidding opens

12/5/24

12/5/24

– 9:00 AM

– 9:00 AM

Bidding closes

Bidding closes

12/11/24

12/11/24

– 1:00 PM

– 1:00 PM

Auction Style

Auction Style

Timed Online

Timed Online

Location

Location

Hillside, NJ 07205

Hillside, NJ 07205

Want to view our prior successes?

Want to view our prior successes?

Want to view our prior successes?

A.P. Natoli Auctioneers boasts a proven track record of hosting highly successful auctions. With expertise in organizing both on-site and online auctions, they have consistently delivered exceptional results for their clients.

A.P. Natoli Auctioneers boasts a proven track record of hosting highly successful auctions. With expertise in organizing both on-site and online auctions, they have consistently delivered exceptional results for their clients.

A.P. Natoli Auctioneers boasts a proven track record of hosting highly successful auctions. With expertise in organizing both on-site and online auctions, they have consistently delivered exceptional results for their clients.

Ready to find out if we're the perfect match?
Take the next step and schedule your auction with us today.

A new sort of auction company

We run auctions the way you expect

Innovative Approach

A.P. Natoli Auctioneers uses technology to enhance the presentation and access to the auction process for both live and online auctions.

Honest Communication

A.P. Natoli Auctioneers values transparent and honest communication with our clients, ensuring that you are kept informed throughout the entire auction process.

Customized Solutions

A.P. Natoli Auctioneers understands that every client's needs are unique, and we offer customized solutions tailored to each individual's specific requirements.

Auction Expertise

A.P. Natoli Auctioneers has expertise in a wide range of auction types, including heavy equipment & machinery, business liquidations, real estate, and personal property.

Community Involvement

A.P. Natoli Auctioneers is deeply committed to giving back to the community & supporting philanthropic causes.

Personalized service

In today’s increasingly digital world, A.P. Natoli Auctioneers is committed to providing in-person touch points and personal connections .

How we give you an enjoyable and stress-free
auction experience

How we give you an
enjoyable and stress-free
auction experience

Step one

Auction Overview

Quick Auction Creation

Your new auctions are simply a call away

with our intuitive auction flow

Your new auctions are simply a call away with our intuitive auction flow

Your new auctions are simply a call away with our intuitive auction flow

Auction Updated

Effortless Collaboration

Your account representative will make the
onboarding process quick and easy to understand

Your account representative will make the onboarding process quick and easy to understand

Jen Natoli Pentz

President

Advanced Capabilities

Track auction progress, ask questions,

and receive expert help anytime

Track auction progress, ask questions, and receive expert help anytime

Track auction progress, ask questions, and receive expert help anytime

What they say about us

Our customers are talking

We were pleased with the turnout and the way the auction was handled from start to finish. Due to our corporate office being on the west coast, the idea of a smooth and successful show was very important to us. We feel we were treated in a fair and honest manner.

Lori Fortner

Operations Manager,
Jennifer-Ashley Co., Inc.

On behalf of all the AuctionMania participants, thank you for making it a most enjoyable and successful evening. Your patter, persistence and sense of timing were exquisite. As a result we raised more than we hoped and a good time was had by all!!!

Patrick J. O’Keefe

New Jersey Builders Association

The Philadelphia Branch of Ford Motor Credit Company has done business with Mr. Anthony Natoli for several years. The auctions ranged from large to small. In all, the same professionalism, care, and concern for minimizing expenses and maximizing profits prevailed.

James H. Cox

Branch Operations Manager,
Philadelphia Branch, Ford Motor Credit Company

Our auction story. Your path to victory.

Our auction story.
Your path to victory.

We’ve brought the human touch back to auctions

We’ve brought the human touch back to auctions

A.P. Natoli & Co, a recognized name in New Jersey, has been in the auction industry since 1994. For a decade, the company conducted auctions under that name before its founder, along with a fellow auctioneer, formed The Auctioneers Group. With a wealth of experience and deep industry knowledge, A.P. Natoli & Co provides expert advice and guidance to customers for a diverse range of needs.


Jen started working in the auction field at just 19 years old and was taught and trained by renowned auctioneer, Tony Natoli, the company founder. As a female entrepreneur in an industry traditionally dominated by men, Jen brings a fresh perspective and a deep understanding of the field. AP Natoli & Co prides itself on offering a full-time staff of experienced professionals who oversee every aspect of the auction process. With a commitment to staying up to date with the latest technology, we provide various auction formats, including live, webcast, and online auctions, allowing us to tailor each auction to the unique needs of our clients and customers.

Contact us today

A.P. Natoli Auctioneers are there for you

Have a question or want to learn more about our auction services?

Call us for anything

Call us for anything

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Join Our Community

Sign up for our A.P. Natoli newsletter for the latest auction news, useful selling and buying tips, and engaging articles delivered straight to your inbox.

Join Our Community

Sign up for our A.P. Natoli newsletter for the latest auction news, useful selling and buying tips, and engaging articles delivered straight to your inbox.